Getting the attention of Millennials means being connected

Millennials are a new breed of consumers who are well connected – to their families, friends, and online “communities”. They spend time with the people that matter to them, whether virtually, on the phone, or in person. These connections are influential to Millennials at work, home, and in the consumer world. TV is no longer [...]

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Possibly the worst web experience ever

I love my day job. I review and comment on my company’s websites, looking for ways to make the sites more user-friendly and up to design standards. Call it a gift or a curse, but now I look critically at almost every website I encounter. I recently had possibly the worst web experience ever, so bad in [...]

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